Applehas sued Google ’s phone manufacturerfor infringe on 20 iPhone patent . Not so long ago , Apple and Google were a nice couple . Then , everything went to hell .
https://gizmodo.com/apple-sues-htc-for-infringing-on-20-iphone-patents-the-5483632
The romance began with the iPhone , even while we did n’t know about it in 2006 . Back then , Steve Jobs invite Google ’s CEO Eric Schmidt to his house , tosit at his mesa , and have vanilla - frosted cupcakes and tea leaf together . It was instant love .
An Affair to Remember
They happily worked in the iPhone ’s 2007 launch . Google collapse Apple their maps , their hunt , and their ring mail , and Apple give Google the skillful spot in their unexampled glistening twist . Apple put YouTube into the iPhone andGoogle made YouTube to wreak nicely with QuickTime , go all videos to the h.264 standard ( so Apple could quash that tight Flash fry ) . Google evenoptimized their WWW appsfor the iPhone , and Apple smiled .
https://gizmodo.com/apple-announces-youtube-will-be-on-iphone-and-now-read-270501
And so they played in the new smartphone playground together and giggled at Yahoo and Microsoft and Adobe and everyone else . They were the coolest kids , they tell everyone how glad they were , and everyonethought they were the perfect lovers .
The iPhone quickly became a immense success , positioning itself as the future of ubiquitous consumer - oriented computing . Just the variety that Google need to operate to deliver its highly place ads . Google notice the success , and the relationship commence to bust . I can reckon the merging between Eric , Sergey and Larry : “ Whaaaa … ? How did they … ? Fuck , we involve to get into this now . ” It was then that Google depart to reveal its rightful face — and their plan for the little caller they buy in 2005 , helmed by the phone sensation Andy Rubin . They realize that they could n’t permit Apple control the main window to the internet . After all , it was their web , not Apple ’s .
Googlepresented Android , their own smartphone operating arrangement made to imitate Apple ’s . Not only did they dedicate imagination to create this , but they wanted to give it for liberal to every producer and carrier . It did n’t take much for Steve Jobs to actualize that the love story was over . It was betrayal . Google was his new Microsoft . The real nemesis that could build a new dominant “ Windows ” , and move around his other success with the iPhone into the new Mac underdog .
https://gizmodo.com/gphone-is-official-a-software-platform-for-cellphones-318862
That was when all went to hell .
Escalating Conflict
It was n’t an open war . At the beginning , it all happened behind drape , like when Apple allegedlystopped multitouch on Androidand Google complied , realize that they might otherwise be stepping into a patent minefield . Like the one thejust got into now , with HTC as the proxy .
https://gizmodo.com/apple-stopped-multitouch-on-android-alleged-google-sou-5150354
Steve Jobs could n’t link up his tongue , however . Back in January 2008 , he wasalready pick apart Google and Android , indicate out that it was n’t move to be good for anyone . It was the first knife shining in the open , but it was n’t the last one .
https://gizmodo.com/steve-jobs-people-dont-read-anymore-android-is-goin-345502
After that , executive at Apple have been passably exculpated about what they mean about Google , like when Tim Cook saidthat Google was still trying to get up with the first iPhoneor Jobs gave his blunt - as - bricks opinion onGoogle ’s “ Do n’t Be Evil ” mantra . “ It ’s bullshit , ” he sound out , a sentiment now shared by many .
https://gizmodo.com/apple-people-are-still-just-trying-to-catch-up-with-t-5385263
It almost feels like this is something personal for Steve Jobs , as if he believed that a fake - smiled Eric Schmidt baby-sit at the Apple ’s board , consume his food and drink in his wine-coloured , while plotting to kidnap Apple ’s sister since the very beginning . It seems the feeling is common : Schmidt pitch hisown snide against Jobs and his new babyrecently , pooping onthe iPadas nothing more than a big phone .
https://gizmodo.com/google-ceo-eric-schmidt-is-not-impressed-with-your-ipad-5460029
Knowing how thing developed , it ’s surprising thatSchmidt appease on Apple ’s gameboard for so long . Heresigned on August 2009 , just as the war started to go open , first with Google grabbing mobile advertising companyAdMob from Apple ’s hands(which forced Apple tobuy Quattro Wireless ) . Then with Apple pissing on Google ’s parade bystealing Lala , the music cyclosis divine service that Larry and Sergei want to have .
https://gizmodo.com/eric-schmidt-shouldve-left-sooner-5329102
The dear affair was definitely over , and the bitter detachment started . Like mortification , the hate started to spread to every aspect in the coition between the two caller . fit in to insider , negotiating the terms formaps in the new iPhone OS and the iPadwas a fierce engagement , to the point in which Apple went andbought their own charting companyat one point . Who knows if that move was part of their salamander handwriting — like the rumors about Apple replacing Google search withBing — or an actual desire to get fully independent from Google .
https://gizmodo.com/google-paying-apple-more-than-100-million-annually-for-5469872
The War for the Future of Computing
The rightful war , however , has started today , with the lawsuit against HTC . It names their Windows phones , but that ’s just a cark manoeuvre . The core illustration in the suit is Android , and that ’s where the real attack is . And by live against HTC , the weak liaison in the Ernst Boris Chain , Apple is not only attacking Google . It ’s also giving a warning to every producer out there : If you endeavor to pull a Nexus Two for them , we will set in motion our missiles against you . Motorola — who confirmed they are work with Google — could be the next one in the list .
https://gizmodo.com/motorola-confirms-they-are-working-on-a-google-phone-5458842
job clearly knows that they are playing for the domination of the hereafter of calculation , the Next Big Thing . And he does n’t want this one to end like the Macintosh - Windows War . This time he has a huge lead , and he has the deep pocket to fight for it , whether that means raw intersection development , strategic acquisitions or all - out effectual battles . In the most recent Apple shareholder meeting , he clearly said this : They will utilize theirhuge plenty of cashto do everything necessary , every “ bluff move ” needed to keep their lead , and have the whole enchilada for themselves .
https://gizmodo.com/the-money-behind-the-new-computing-war-5464144
There ’s no doubt that Jobs will use every single of Apple ’s 40 billion dollar sign to trump Google ’s plans , and keep their massive marketplace share in the mobile gimmick and applications globe . But for that he will need a strong swarm structure and to get deep into the societal face of the web . Of the latter , they got nothing . On the former , MobileMe is still ahalf - baked root , andiWork.com betahas failed to hit any veridical grip . Maybe Apple ’s traditional enemy — Microsoft — would be able to help there . And perchance getting together with Facebook would slap Google where it hurts more .
https://gizmodo.com/steve-jobss-entire-mobileme-is-fail-email-5033442
clack to viewOn the other side , Google has the lead in the swarm , except for their fail social efforts , which are the mark of joke and utmost unfavorable judgment . At the same meter , while technically good , Android has fail to twin the momentum of the iPhone . Android ’s app market place is still bantam compared to the App Store — and low timber too , by comparison . Apple has an easier time wooing app developer at this point , and that is a gravid advantage .
https://gizmodo.com/f-ck-you-google-5470696
Overall , it seems like the two ex - lovers are in a technical association , and are come dirtier and bloody by the day . Sometimes , erotic love ends up like this .
AppleGooglepatents
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