Melania Trumpdoesn’t use social media all that often — but, in the future, anyone hoping to see what she has to say will have to use the controversial social media platformParler.
The announcement comes as the former first lady’s husband, former President Donald Trump, has insisted he will soon be launching his own social media platform, called TRUTH.
In astatement issued earlier this week, Parler announced Mrs. Trump had engaged the platform “in a special arrangement for her social media communications” through aneponymous accounton the platform. Per the statement’s headline, Mrs. Trump is set to “Make Parler Her Social Media Home.”
A spokeswoman for her tells PEOPLE she plans to “share exclusive stories, information, upcoming launches, and additional content to inspire others” but that her “multi-faceted” work with Parler goes beyond just posting. It will also include more of Mrs. Trump’s burgeoning work with digital collectibles including “in the Web3 space.”
Parler, which was founded in 2018, drew intense scrutiny in the wake of the Jan. 6, 2021, Capitol riots given that some of the participants coordinated their activities on its service,according to the Associated Press.
Melania Trump.ANDRZEJ HULIMKA/AFP via Getty
President Trump himself wasbannedfrom Twitter, Facebook, YouTube and a slew of other major social media platforms after his supporters stormed the Capitol last year.
He has since said he plans to launch his own new social media app, TRUTH, some time this year. But many questions remain about the future service.
An announcementposted in Octoberon a website for theTrump Media & Technology Groupsaid the company’s purported mission was “to create a rival to the liberal media consortium and fight back against the ‘Big Tech’ companies of Silicon Valley, which have used their unilateral power to silence opposing voices in America.”
Mrs. Trump’s new partnership with Parler extends beyond the social media app. The platform is also powering her recent foray into non-fungible tokens or NFTs, which she launched in December through her website.
From left: Donald and Melania Trump.Chris Kleponis/Getty Images
Another NFT was also sold at an auction of items related to the former first lady in January, though that sale suffered somewhat due tothe ebbs and flows of the novel cryptocurrency market. (According to Vice, blockchain records from that sale also suggest that whomever set up the auction also ultimately placed the winning bid, while Mrs. Trump’s office told Vice it was merely “facilitated on behalf of a third-party buyer.")
Mrs. Trump has said she is also continuing work on her “Be Best” initiative for children’s welfare, which she began while in the White House. A portion of proceeds from her last auction were to benefit charity, but it’s unclear how much and a spokeswoman did not say.
Sources told PEOPLE that, since leaving Washington, D.C., in 2021, she has enjoyed the seclusion of living in Florida.
source: people.com
